The Liberal Voice is an ongoing informative direct mail piece, delivered to over 100,000 Canadians on a seasonal basis. My goal for this project was to clean up and simplify the current Liberal newsletter.
Liberal Voice
Refreshed
I wanted to grasp the attention of the reader with a change in style while stepping away from classic partisan design. I accomplished this by using bold pops of Liberal Red and black, and a grid that allows flexibility in each issue, while still maintains consistency and flow.
